This Privacy Policy sets out how we, Mission Road Electrical, collect, store, and use information about you when you use or interact with our website, https://Missionroad.co.uk (our website), and where we otherwise obtain or collect information about you.
This Privacy Policy is effective from 1st September 2022.
This section summarises how we obtain, store, and use information about you. It provides a general overview only and must be read alongside the full Privacy Policy.
Mission Road Electrical
We use your information for:
We only share your information when necessary to:
No. We do not sell your information to third parties, except in the case of a business sale or similar event.
We retain your information only as long as necessary, considering:
For specific retention periods, see the "How Long We Retain Your Information" section below.
We implement technical and organisational measures, including:
We use cookies on our website, including:
For more details, see our Cookies Policy.
In certain circumstances, we transfer your information outside of the European Economic Area (EEA), including to the following countries: United States of America. Where we do so, we will ensure appropriate safeguards are in place.
The third parties we use that transfer your information outside the EEA have self-certified themselves as compliant with the EU-U.S. Privacy Shield.
We use profiling on our website through our use of web analytics. However, we do not consider that this has any legal effect on you or similarly significantly affects you.
For further information, please see the section below entitled Our Use of Automated Decision-Making and Profiling.
You have the following rights concerning your personal data:
We do not knowingly or intentionally collect what is commonly referred to as ‘sensitive personal information’.
Please do not submit sensitive personal information to us.
For more details, see the main section below titled Sensitive Personal Information.
The data controller for our website is Mission Road Electrical.
You can contact the data controller by emailing: [email protected].
If you have any questions about this Privacy Policy, please contact the data controller.
We collect and use information from website visitors as outlined in this section and in Disclosure and Additional Uses of Your Information.
We use a third-party server to host our website: GoDaddy.
You can review GoDaddy’s privacy policy here:
GoDaddy Privacy Policy
Our website server automatically logs:
Our third-party hosting provider collects and stores server logs to ensure network and IT security, ensuring that the server and website remain uncompromised.
This includes:
Unless we are investigating suspicious or potential criminal activity, we do not make—nor allow our hosting provider to make—any attempt to identify you from the information collected via server logs.
Compliance with a legal obligation to which we are subject (Article 6(1)(c) of the General Data Protection Regulation).
We have a legal obligation to implement appropriate technical and organisational measures to ensure a level of security appropriate to the risk of processing information about individuals.
Recording access to our website using server log files is one such measure.
We have a legitimate interest in using your information to ensure network and information security.
Cookies are data files sent from a website to a browser to record information about users for various purposes.
We use cookies on our website, including:
For more details, please review our Cookies Policy here:
Mission Road Electrical Cookies Policy
You can reject some or all cookies via:
Note: Disabling cookies may impact your ability to use some or all website features.
For further guidance on managing cookies, visit:
www.allaboutcookies.org
We collect and use information from individuals who contact us, as outlined in this section and in the section "Disclosure and Additional Uses of Your Information."
When you email us using the address displayed on our website, we collect:
When you submit our online contact form, we collect:
If you do not provide the mandatory fields, you will not be able to submit the form.
When you contact us by phone, we collect:
If you contact us by post, we collect:
We collect and use information from individuals who interact with certain features of our website in line with this section and "Disclosure and Additional Uses of Your Information."
When you register and create an account, we collect the following information:
First Name
Surname
Password
Email Address
If you do not provide the mandatory fields, you will not be able to register or create an account.
Necessary for Contractual Obligations (Article 6(1)(b) GDPR)
Purpose: Creating an account is necessary to access the goods and services you purchase from us.
Information submitted through the registration form will be stored within the EEA on our third-party hosting provider’s servers in the United Kingdom.
If we receive information about you from a third party in error and/or do not have a legal basis for processing that information, we will delete it.
In certain circumstances, we may obtain information about you from publicly accessible sources (both within and outside the EEA), including:
We may also obtain information from private sources in the EU and non-EU countries where necessary.
We use profiling on our website, but it does not have any legal or significant effect on you.
Your Rights:
You have the right to object to our use of automated decision-making and profiling. You can do so by:
For more details on our use of cookies and how to opt out, please review our Cookies Policy.
Profiling
Profiling refers to any form of automated processing of your information to evaluate personal aspects about you. This includes analysing or predicting factors such as your performance at work, economic situation, health, personal preferences, interests, reliability, behaviour, location, or movements.
Our web analytics service, Google Analytics, collects information such as your location (based on your IP address) and behaviour (based on cookies) when you access our website. This includes the pages you visit and the actions you take.
Consent Requirement: We only process cookie-based information if you have consented to their use in accordance with our Cookies Policy.
Logic Involved: By analysing and categorising information such as location (via IP address), behaviour, and device usage, we gain insights into visitor preferences, website improvements, and marketing effectiveness.
Significance & Consequences:
Cookies track and store behaviour and device information unless you opt out using our cookie control tool.
Your location is analysed based on your IP address.
We may target advertisements based on visitor interest levels and on-site behaviour.
Legal Basis for Processing: Legitimate interests (Article 6(1)(f) GDPR).
Legitimate Interest: Analysing visitor interactions to improve our website and services.
We share your information with third-party service providers that assist in operating our business, including:
Telephone provider (UK)
Email provider (UK & USA)
Web developer (UK)
Hosting provider (UK)
Your information is shared only when necessary to provide you with services (e.g., accessing our website or purchasing goods/services).
Security & Competitive Reasons: We do not publicly disclose service provider identities. However, you may request this information if you have a legitimate reason.
Legal Basis for Processing:
Legitimate Interests (Article 6(1)(f) GDPR) – Ensuring efficient business operations.
Contractual Necessity (Article 6(1)(b) GDPR) – Sharing information to fulfil contractual obligations.
Your information may also be disclosed to third parties in specific circumstances:
Google Inc. – Through Google Analytics, Google collects and processes information (e.g., IP addresses, cookie data) for service improvement. This data is shared on an aggregated and anonymised basis.
Opt-out: Google Analytics Opt-out Plugin
Google Privacy Policy: Google's Data Use
Professional Service Providers – Sharing your data with third parties essential to business operations:
Accountants (UK) – For tax purposes, including invoice processing.
Advisors (UK) – Legal, financial, or public relations guidance.
Business Partners (UK) – To provide complementary or co-offered services.
Independent Contractors (UK) – For project-based business functions.
Insurers (UK) – For claim management and coverage obligations.
Business Transactions – In cases of business sales, mergers, or acquisitions, your information may be disclosed as part of due diligence or the transaction process.
Legal Basis for Processing: Legitimate interests (Article 6(1)(f) GDPR).
Legitimate Interest: Running and managing our business effectively.
Reporting Criminal Activity
If we suspect fraud, cybercrime, or receive threats, we may report this information to relevant authorities (e.g., police, fraud agencies).
Legal Basis: Legitimate interests (Article 6(1)(f) GDPR).
Legitimate Interest: Crime prevention and public security.
Legal Enforcement
If you fail to meet financial obligations (e.g., unpaid invoices), we may share your data with debt collection agencies.
Legal Basis: Legitimate interests (Article 6(1)(f) GDPR).
Legitimate Interest: Enforcing contractual and legal rights.
Legal Disputes
If involved in legal proceedings, we may use and disclose your information in connection with mediation, arbitration, or court action.
Legal Basis: Legitimate interests (Article 6(1)(f) GDPR).
Legitimate Interest: Resolving legal disputes.
Compliance with Legal Obligations
We may disclose your information to comply with UK law (e.g., responding to court orders or requests from regulatory bodies such as the National Crime Agency).
Legal Basis: Compliance with a legal obligation (Article 6(1)(c) GDPR).
We retain data for specific periods depending on its purpose:
Server Logs: Retained indefinitely.
Order History & Transactions: Retained as required by financial regulations.
Marketing Data: Retained until consent is withdrawn.
Where a specific retention period is not possible, we determine the duration based on:
Business necessity.
Legal compliance requirements.
Security risk assessments.
Transmission of Information to Us by Email
Transmitting information over the internet is not entirely secure. If you choose to submit any information to us via email, our website, or other online means, you do so at your own risk. We cannot be held responsible for any costs, expenses, loss of profits, harm to reputation, damages, liabilities, or any other loss or damage resulting from your decision to transmit information in this manner.
Transfers of Your Information Outside the European Economic Area (EEA)
Your information may be transferred and stored outside the EEA in the following circumstances:
To comply with legal obligations, such as court orders.
When using third-party services that store data outside the EEA.
Where required, we ensure appropriate safeguards and protections are in place.
Information submitted through our contact form is transferred outside the EEA and stored on our third-party email provider’s servers. See the ‘Email’ section below for details.
Information sent to us by email is transferred outside the EEA and stored on our third-party email provider’s servers.
Provider: Microsoft
Privacy Policy: Microsoft Privacy Statement
Countries of Storage: United Kingdom and United States
Safeguards: Microsoft has self-certified compliance with the EU-U.S. Privacy Shield (details here), an approved certification mechanism under Article 42 of the General Data Protection Regulation (GDPR).
Google Analytics collects data (such as IP addresses and website interactions) and transfers it outside the EEA to Google’s servers.
Provider: Google
Privacy Policy: Google Privacy Policy
Country of Storage: United States
Safeguards: Google has self-certified compliance with the EU-U.S. Privacy Shield (details here).
Your Rights in Relation to Your Information
Subject to certain limitations, you have the following rights regarding your personal information. To exercise these rights, contact us at [email protected]:
Access: Request access to your personal information and how we process it.
Correction & Deletion: Request corrections or deletions of your personal data.
Restriction: Request that we restrict how we use your information.
Data Portability: Receive your data in a structured, commonly used format (e.g., CSV) and request its transfer to another data controller.
Objection: Object to the processing of your data for certain purposes (see ‘Your Right to Object’ below).
Withdraw Consent: Withdraw consent at any time (this does not affect the lawfulness of processing before consent was withdrawn).
Automated Decision-Making: You have the right not to be subject to decisions based solely on automated processing, including profiling, where this produces legal effects or significantly affects you.
In accordance with Article 77 of the GDPR, you have the right to lodge a complaint with a supervisory authority. In the UK, this is the Information Commissioner’s Office (ICO): ICO Contact Information.
Further Information on Your Rights
For detailed guidance on your rights and any limitations, visit:
You can also read Articles 12 to 22 and 34 of the GDPR in the full regulation here: GDPR Legislation.
When you request access to your information, we are legally required to take reasonable steps to verify your identity. These measures help protect your personal data and prevent identity fraud, theft, or unauthorized access.
If we have sufficient information on file, we will attempt to verify your identity using that data. If not, we may require original or certified copies of documents to confirm your identity before granting access. We will inform you of the specific documents needed at the time of your request.
You have the right to object to the processing of your personal data in the following cases:
To object, you can:
For details on objecting to cookie-based data collection, refer to our Cookies Policy.
We do not knowingly collect sensitive personal data (e.g., racial/ethnic origin, political views, religious beliefs, health data, etc.). Please do not submit such information. If you do so unintentionally, you are considered to have given explicit consent under GDPR Article 9(2)(a), and we will process it solely for deletion.
If we make minor updates, we will update the effective date at the top of the policy.
For significant updates or changes in data usage, we will notify you via email (if possible) or post a notice on our website. If legally required, we will obtain your consent before processing your data for a new purpose.
We comply with the Children’s Online Privacy Protection Act (COPPA) and do not knowingly collect data from individuals under 18. If we discover that a minor’s data has been submitted fraudulently, we will:
To report such data, email [email protected].
“Do Not Track” (DNT) is a browser setting requesting websites not to track user activity. For details, visit www.allaboutdnt.org.
Currently, we do not respond to DNT signals. However, we and third parties may use cookies and similar technologies to collect data. To learn how to opt out, refer to our Cookies Policy.
This Privacy Policy is protected by copyright laws. All intellectual property rights are reserved.
Mission Road Electrical are specialists in industrial, commercial and sustainable projects, designing and installing electrical solutions that meet our clients needs beyond now and into the future.
Electrical contracting services for the Industrial and Commercial sectors from initial concept through to project completion. And ongoing servicing and maintenance.
Enabling you to capture electricity so you can use it at another time, helping you reduce your electricity bills and carbon footprint both at home and at your business.
Specialising in workplace and domestic vehicle charging points. Approved by OZEV (Office for Zero-Emission Vehicles) and authorised to advise and install workplace and residential charging points.
Designing, supplying, and installing LED lighting solutions to help you make instant energy savings in your residential property or commercial premises.
Harnessing the sun’s energy and converting it into electricity. We design and install Solar PV solutions for both commercial and residential customers.